Tuesday, June 18, 2013

HTC former directors launch new smartphone brand - NU.nl

Two former executives of HTC launch a new smartphone brand named Kazam.

Photo: AFP

Michael Coombes, the former head of the sales department of HTC, and James Atkins, head of UK marketing department, with Kazam will focus on the European market.

“There is a real opportunity for a new mobile brand to disrupt the status quo,” said Atkins in a press release.

Kazam says to want to stand out from other smartphone makers to deliver, even for older devices. better service by It is unclear what this exactly means.


Smartphones

Kazam will be based in London. The company promises later this year, “a series of smartphones’ to bring to the market.

Details on the devices are not known. It is unclear whether the company will focus on the more expensive end of the market, or that the budget will make devices. On the site of Kazam is only yet to see.

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In recent months, a series of high executives leave HTC, plunging after the company saw its market share. After the launch of the HTC One, the new flagship of HTC, the company seems to sit.

financially on the rise again By: NU.nl / Jeroen Crane

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